Amazon FBA Courses: Expectations vs. Reality

Updated: Jun 21

Work from home is on the rise as the Covid - 19 situation looks to stay on for longer than expected. More and more individuals like you are looking at potential options to earn passive income and internet offers you the option of e-commerce! Undoubtedly Amazon is currently the biggest thing and if you don't catch the wave now, you might just miss the golden opportunity of a lifetime. Unfortunately there are "Gurus" who like to take advantage of the situation and sell away their expensive courses with their flashy intros and fake testimonials and you end up being trapped in a course which emptied your pocket and crashed your dreams, the end result - you end up thinking everything out there is fake. I am writing this article to open your eyes so you can decide that every expensive thing isn't always valuable.

Would you spend thousands of dollars on knowing how to buy an expensive car rather than starting a business. I am not saying all expensive courses which are offered are bad, but do you really need to spend so much to learn! I believe knowledge should be free but this world is far from helping others and is busy filling their own pockets. However there are some courses which give a lot of value for a small amount compared to its rivals. Most of the time the amount invested in courses can often be invested practically in the business itself.

People usually fall into the trap of the image the courses show and they end up emptying their pockets with little to no money left to start a business. A mature advice would be to invest in a course which is well within the budget and put rest of the amount in business.

Courses are a great way to up-skill yourself but should they be expensive, Absolutely NO!

Top 5 things everyone should do before starting with Amazon FBA

1. Having the right mindset:

  • You might have read this in a lot of places but as little as it sounds this is something which will make or break your game not only with Amazon FBA but with any type of business model.

  • Training your mind is was and always will be the number one priority to a successful life.


  • Read books like Rich Dad Poor Dad, The 4 hour work week, Think and Grow Rich. Also follow influencers like Gary Vaynerchuk, Tony Robbins, Grant Cardone who with a massive following also provide a lot of value on their social media accounts.

2. Enroll in a course:

  • Although this is not really necessary but a course would help in guiding you in understanding the complete process with great insights on how things work.


  • I would recommend the last amazon course by Brock Johnson This is one of the courses I personally use which is also pretty light on your wallet with only $1/week with no upsales and also comes with a 30 day money back guarantee so you can cancel if you are not satisfied.

  • This is one of the most content heavy courses you'll ever find on the internet with information about everything related to Amazon FBA.

3. Invest in a software:

  • This might sound a bit crazy but if not in the start you would definitely require a software like Helium 10 or Viral Launch in the long run. These are power packed tools which are key to product research, product SEO and Amazon business management.

  • These tools are driven by data provided by amazon and help in validating product ideas to almost everything that can be optimized in your Amazon business. I cannot stress how easy your life would become as an Amazon Seller if you use these tools.

  • Both of these tools provide free trials so you can get used to their interface before making a purchase.


  • For starters it is best to start with a trial and fidget around with these tools and learn about the experience. If satisfied which I am sure you will you can make a purchase and start your amazon journey with a bang!

4. You need to have enough money:

  • This goes without saying as it is a physical product based business it requires money to grow money. As easy as it all sounds it is not a "Get rich quick" scheme, it is a real business and would require time and effort to succeed. Although compared to various other businesses it is easily scalable.

  • It is often hard to decide the amount of money required to start as an Amazon seller as there are various factors that determine it like niche, product quality, competitors etc. It would be safe to say at least a $1000 - $2000 should be a good start, but it could be higher or lower depending on each product. This can be determined by using either Helium 10 or Viral Launch this could help in understanding the market needs and how much resource would be required.

5. Picking a Niche:

  • You must have heard this a million times if you have been doing your research on how to start on amazon. The only reason this is so important is cause this defines the path you would be taking as an Amazon seller.

  • Picking a niche for which you have a passion for, could motivate you to easily scale the business contrary to the high money making niches which wouldn't sound attractive in the long run. Whenever starting a business always think about the long run.


  • Write down your passion and understand the markets you can reach and help people.

  • Focus on improving the customer experience, by providing real value you will automatically be making sales.

  • To find a product or a niche you can use the Black Box product research by Helium 10 or Product Discovery by Viral Launch. These tools provide statistical analysis and help in deciding the product you want by identifying the market needs for you!


  • There isn't a better time to start earning money online than today!

  • Your mindset would either make or break your business.

  • A good course does not need to be expensive.

  • Invest in Helium 10 or Viral Launch these tools will definitely help you in sustaining you business.

  • Determine your niche and have enough resources to enter your market

Bonus Tip!

  • If you've ever been interested in selling items on Amazon or getting into the eCommerce world and are looking for an alternate course to the last amazon course, I have linked below a company called Helium 10 who has a tool which costs $97/month and it comes with a $997 A-Z training program on how to find, source and sell items on Amazon which is complementary with your monthly subscription of $97. This means the $997 training becomes FREE when you purchase the Helium 10 subscription!

  • $97 may sound like a lot to some of you, so I am providing you a choice of two discount coupon codes below. The course does come with an exam and certificate to certify you as an Amazon Seller which can then open up many more business opportunities for you.

  • The below are affiliate links so I will receive some commission if you use them. The tools and training are worth every penny. To make it more exciting it also comes with a 30 day money back guarantee so if you decide the tool is not the one for you, you can always get a refund within 30 days of your purchase.

Your coupons: BIZ50 - Get 50% OFF Your First Month OR BIZ10 - 10% OFF Every Month

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